Keith Cramer sold $149k of MAX
Chief Revenue Officer at MediaAlpha, Inc.. 13,000 shares at an average of $11.49, traded Sep 15, 2026, filed Sep 16, 2026.
Score components
- +15RoleOfficer
- +11Trade size$149k at market
- 0Share of holdings soldSold 4.9% of holdings
- +15Cluster4 insiders selling within 14 days
- -2010b5-1 planPre-scheduled under a 10b5-1 plan
What happened after comparable sells
Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.
Price around the trade, and since
From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.
Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™
Rows in this filing
Every transaction in Form 4 0001818383-26-000239, as filed. Open on EDGAR
| Date | Transaction | Shares | Price | Value | Holdings after | Filed |
|---|---|---|---|---|---|---|
| Sep 15, 2026 | SOpen-market sale Class A Common Stock10b5-1 | -13,000 | $11.49 | $149k | 251,303 | 28 d ago |
Related signals
Other insiders at MediaAlpha, Inc. and this insider’s other filings.
| Score | Company | Insider | Value | Holdings | Filed |
|---|---|---|---|---|---|
| 16Weak | MediaAlpha, Inc. | Steven Yi See Remarks | $263k 26,033 shares | -1% | |
| 15Weak | MediaAlpha, Inc. | Kuanling Amy Yeh Chief Technology Officer | $28k 3,000 shares | -1% | |
| 21Weak | MediaAlpha, Inc. | Eugene Nonko See Remarks | $165k 15,468 shares | -2% | |
| 25Weak | MediaAlpha, Inc. | Eugene Nonko See Remarks | $334k 28,871 shares | -4% | |
| 24Weak | MediaAlpha, Inc. | Eugene Nonko See Remarks | $320k 27,639 shares | -3% | |
| 16Weak | MediaAlpha, Inc. | Kuanling Amy Yeh Chief Technology Officer | $36k 3,000 shares | -1% | |
| 26Weak | MediaAlpha, Inc. | Eugene Nonko See Remarks | $389k 31,335 shares | -4% | |
| 29Weak | MediaAlpha, Inc. | Steven Yi See Remarks | $594k 48,000 shares | -2% | |
| 27Weak | MediaAlpha, Inc. | Eugene Nonko See Remarks | $428k 33,419 shares | -4% | |
| 27Weak | MediaAlpha, Inc. | Eugene Nonko See Remarks | $447k 34,461 shares | -4% |
Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.