Insider · CIK 0001830016
Eugene Nonko
officerdirector
Files at MAX (MediaAlpha, Inc.). First filing Nov 1, 2024, latest Sep 23, 2026.
In brief
Eugene Nonko files SEC Form 4 as officer and director at MAX (MediaAlpha, Inc.). Since Nov 1, 2024, Eugene Nonko has reported 0 open-market buys worth $0 and 35 open-market sells worth $18M, the latest filed on Sep 23, 2026.
A track record needs three past buys with six months of prices behind them; Eugene Nonko has 0, so none is measured yet.
The newest scored trade: sold $165k of MAX on Sep 21, 2026, filed Sep 23, 2026, scored 21 (weak), under a 10b5-1 plan. In the last 12 months: 0 buys worth $0 and 34 sells worth $16M.
Track record
Not enough history
Fewer than three past buys with six months of prices.
Median 6-month excess
-
after past buys, n = 0
Hit rate
-
past buys that beat the index over 6 months
Open-market trades
0 / 35
$0 bought, $18M sold
Where the trades landed
Last year at the company this insider has traded most, with each buy and sell on the bar it happened.
MAX: MediaAlpha, Inc.
MAXOct 9, 2026 · close 10.09
Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value. Click a marked bar to open the signal.Charts by TradingView Lightweight Charts™
Signals
This insider’s open-market buys and sells, scored.
| Score | Company | Value | Holdings | Price context | Filed |
|---|---|---|---|---|---|
| 21Weak | MediaAlpha, Inc. | $165k 15,468 shares | -2% | +50% from low-24% from high | |
| 25Weak | MediaAlpha, Inc. | $334k 28,871 shares | -4% | +62% from low-19% from high | |
| 24Weak | MediaAlpha, Inc. | $320k 27,639 shares | -3% | +64% from low-18% from high | |
| 26Weak | MediaAlpha, Inc. | $389k 31,335 shares | -4% | +76% from low-12% from high | |
| 27Weak | MediaAlpha, Inc. | $428k 33,419 shares | -4% | +79% from low-10% from high | |
| 27Weak | MediaAlpha, Inc. | $447k 34,461 shares | -4% | +77% from low-11% from high | |
| 27Weak | MediaAlpha, Inc. | $455k 34,461 shares | -4% | +89% from low-5% from high | |
| 26Weak | MediaAlpha, Inc. | $402k 32,377 shares | -4% | +78% from low-11% from high | |
| 29Weak | MediaAlpha, Inc. | $597k 43,428 shares | -5% | +89% from low-5% from high | |
| 29Weak | MediaAlpha, Inc. | $607k 43,428 shares | -5% | +99% from low0% from high | |
| 30Weak | MediaAlpha, Inc. | $646k 46,417 shares | -5% | +93% from low-1% from high | |
| 35Weak | MediaAlpha, Inc. | $1.1M 76,307 shares | -8% | +95% from low0% from high | |
| 27Weak | MediaAlpha, Inc. | $428k 34,461 shares | -4% | +73% from low-10% from high | |
| 23Weak | MediaAlpha, Inc. | $238k 23,202 shares | -2% | +42% from low-26% from high | |
| 23Weak | MediaAlpha, Inc. | $232k 23,202 shares | -2% | +39% from low-27% from high | |
| 23Weak | MediaAlpha, Inc. | $232k 23,202 shares | -2% | +34% from low-30% from high | |
| 40Moderate | MediaAlpha, Inc. | $1.2M 115,132 shares | -11% | +38% from low-28% from high | |
| 40Moderate | MediaAlpha, Inc. | $1.1M 111,819 shares | -11% | +41% from low-26% from high | |
| 17Weak | MediaAlpha, Inc. | $52k 5,205 shares | -0% | +35% from low-30% from high | |
| 16Weak | MediaAlpha, Inc. | $41k 4,107 shares | -0% | +39% from low-27% from high | |
| 40Moderate | MediaAlpha, Inc. | $1.3M 132,203 shares | -14% | +42% from low-26% from high | |
| 23Weak | MediaAlpha, Inc. | $251k 25,097 shares | -3% | +34% from low-30% from high | |
| 23Weak | MediaAlpha, Inc. | $247k 24,200 shares | -3% | +35% from low-26% from high | |
| 26Weak | MediaAlpha, Inc. | $387k 36,300 shares | -4% | +46% from low-20% from high | |
| 26Weak | MediaAlpha, Inc. | $404k 36,300 shares | -4% | +50% from low-18% from high | |
| 26Weak | MediaAlpha, Inc. | $419k 36,300 shares | -4% | +54% from low-16% from high | |
| 27Weak | MediaAlpha, Inc. | $430k 36,300 shares | -4% | +58% from low-14% from high | |
| 27Weak | MediaAlpha, Inc. | $464k 36,300 shares | -4% | +71% from low-7% from high | |
| 27Weak | MediaAlpha, Inc. | $463k 36,300 shares | -3% | +72% from low-6% from high | |
| 27Weak | MediaAlpha, Inc. | $464k 36,300 shares | -3% | +70% from low-7% from high | |
| 28Weak | MediaAlpha, Inc. | $483k 36,300 shares | -3% | +78% from low-2% from high | |
| 27Weak | MediaAlpha, Inc. | $467k 36,300 shares | -3% | +68% from low-7% from high | |
| 20Weak | MediaAlpha, Inc. | $442k 36,300 shares | -3% | +57% from low-13% from high | |
| 20Weak | MediaAlpha, Inc. | $433k 36,300 shares | -3% | +60% from low-11% from high | |
| 28Weak | MediaAlpha, Inc. | $1.5M 72,000 shares | -4% | - |
Planned sales
Form 144 notices this insider filed before selling restricted or control stock, newest first.
| Filed | Company | Shares | Value | Sale date | Past 3 months |
|---|---|---|---|---|---|
| Jul 6, 2026 | MAX MediaAlpha, Inc. | 827,874 1.53% of outstanding | $11M | Jul 6, 2026 | $3.0M |
| Jun 29, 2026 | MAX MediaAlpha, Inc. | 34,461 0.06% of outstanding | $410k | Jun 29, 2026 | $2.6M |
| Jun 22, 2026 | MAX MediaAlpha, Inc. | 23,202 0.04% of outstanding | $235k | Jun 22, 2026 | $2.3M |
| Jun 17, 2026 | MAX MediaAlpha, Inc. | 7,734 0.01% of outstanding | $77k | Jun 17, 2026 | $2.3M |
| Jun 16, 2026 | MAX MediaAlpha, Inc. | 15,468 0.03% of outstanding | $155k | Jun 16, 2026 | $2.1M |
| Jun 10, 2026 | MAX MediaAlpha, Inc. | 23,202 0.04% of outstanding | $232k | Jun 10, 2026 | $1.9M |
| Apr 20, 2026 | MAX MediaAlpha, Inc. | 254,100 0.45% of outstanding | $2.6M | Apr 20, 2026 | $2.7M |
| Mar 9, 2026 | MAX MediaAlpha, Inc. | 72,600 0.13% of outstanding | $726k | Mar 9, 2026 | $5.2M |
| Mar 2, 2026 | MAX MediaAlpha, Inc. | 132,203 0.24% of outstanding | $1.3M | Mar 2, 2026 | $4.3M |
| Feb 25, 2026 | MAX MediaAlpha, Inc. | 12,997 0.02% of outstanding | $130k | Feb 25, 2026 | $4.5M |
| Feb 2, 2026 | MAX MediaAlpha, Inc. | 36,300 0.06% of outstanding | $376k | Feb 2, 2026 | $4.9M |
| Jan 26, 2026 | MAX MediaAlpha, Inc. | 36,300 0.06% of outstanding | $394k | Jan 26, 2026 | $4.5M |
| Jan 20, 2026 | MAX MediaAlpha, Inc. | 36,300 0.06% of outstanding | $407k | Jan 20, 2026 | $4.1M |
| Jan 12, 2026 | MAX MediaAlpha, Inc. | 36,300 0.06% of outstanding | $418k | Jan 12, 2026 | $3.6M |
| Jan 5, 2026 | MAX MediaAlpha, Inc. | 36,300 0.06% of outstanding | $435k | Jan 5, 2026 | $3.2M |
| Dec 29, 2025 | MAX MediaAlpha, Inc. | 36,300 0.06% of outstanding | $459k | Dec 29, 2025 | $2.8M |
| Dec 22, 2025 | MAX MediaAlpha, Inc. | 36,300 0.06% of outstanding | $469k | Dec 22, 2025 | $2.3M |
| Dec 15, 2025 | MAX MediaAlpha, Inc. | 36,300 0.06% of outstanding | $466k | Dec 15, 2025 | $1.8M |
| Dec 8, 2025 | MAX MediaAlpha, Inc. | 36,300 0.06% of outstanding | $475k | Dec 8, 2025 | $1.3M |
| Dec 1, 2025 | MAX MediaAlpha, Inc. | 36,300 0.06% of outstanding | $458k | Dec 1, 2025 | $875k |
| Nov 24, 2025 | MAX MediaAlpha, Inc. | 36,300 0.06% of outstanding | $433k | Nov 24, 2025 | $433k |
| Nov 17, 2025 | MAX MediaAlpha, Inc. | 36,300 0.06% of outstanding | $447k | Nov 17, 2025 | none |
| Oct 30, 2024 | MAX MediaAlpha, Inc. | 72,000 0.13% of outstanding | $1.5M | Oct 30, 2024 | none |
Transactions
The newest 50 of 202 rows this insider has filed.
| Date | Company | Transaction | Shares | Price | Value | Holdings after | Filed |
|---|---|---|---|---|---|---|---|
| Sep 21, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -1,067 | $10.54 | $11k | 801,888 | 20 d ago |
| Sep 22, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -1,067 | $10.79 | $12k | 800,821 | 20 d ago |
| Sep 21, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stockindirect: By O.N.E. Holdings,LLC10b5-1 | -6,667 | $10.53 | $70k | 861,217 | 20 d ago |
| Sep 22, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stockindirect: By O.N.E. Holdings,LLC10b5-1 | -6,667 | $10.78 | $72k | 854,550 | 20 d ago |
| Sep 14, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -2,667 | $12.03 | $32k | 806,835 | 27 d ago |
| Sep 15, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -1,940 | $11.48 | $22k | 804,895 | 27 d ago |
| Sep 16, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -1,940 | $11.25 | $22k | 802,955 | 27 d ago |
| Sep 14, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stockindirect: By O.N.E. Holdings,LLC10b5-1 | -7,778 | $11.96 | $93k | 882,430 | 27 d ago |
| Sep 15, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stockindirect: By O.N.E. Holdings,LLC10b5-1 | -7,273 | $11.49 | $84k | 875,157 | 27 d ago |
| Sep 16, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stockindirect: By O.N.E. Holdings,LLC10b5-1 | -7,273 | $11.24 | $82k | 867,884 | 27 d ago |
| Sep 8, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -1,940 | $11.70 | $23k | 813,382 | 33 d ago |
| Sep 9, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -1,940 | $11.65 | $23k | 811,442 | 33 d ago |
| Sep 10, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -1,940 | $11.52 | $22k | 809,502 | 33 d ago |
| Sep 8, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stockindirect: By O.N.E. Holdings,LLC10b5-1 | -7,273 | $11.70 | $85k | 904,754 | 33 d ago |
| Sep 9, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stockindirect: By O.N.E. Holdings,LLC10b5-1 | -7,273 | $11.41 | $83k | 897,481 | 33 d ago |
| Sep 10, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stockindirect: By O.N.E. Holdings,LLC10b5-1 | -7,273 | $11.62 | $85k | 890,208 | 33 d ago |
| Aug 31, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -2,667 | $12.59 | $34k | 820,656 | 41 d ago |
| Sep 1, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -2,667 | $12.45 | $33k | 817,989 | 41 d ago |
| Sep 2, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -2,667 | $12.22 | $33k | 815,322 | 41 d ago |
| Aug 31, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stockindirect: By O.N.E. Holdings,LLC10b5-1 | -7,778 | $12.61 | $98k | 927,583 | 41 d ago |
| Sep 1, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stockindirect: By O.N.E. Holdings,LLC10b5-1 | -7,778 | $12.39 | $96k | 919,805 | 41 d ago |
| Sep 2, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stockindirect: By O.N.E. Holdings,LLC10b5-1 | -7,778 | $12.25 | $95k | 912,027 | 41 d ago |
| Aug 24, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -3,282 | $12.99 | $43k | 829,272 | Aug 26, 2026 |
| Aug 25, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -3,282 | $12.89 | $42k | 825,990 | Aug 26, 2026 |
| Aug 26, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -2,667 | $12.56 | $33k | 823,323 | Aug 26, 2026 |
| Aug 24, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stockindirect: By O.N.E. Holdings,LLC10b5-1 | -8,205 | $12.99 | $107k | 951,344 | Aug 26, 2026 |
| Aug 25, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stockindirect: By O.N.E. Holdings,LLC10b5-1 | -8,205 | $12.87 | $106k | 943,139 | Aug 26, 2026 |
| Aug 26, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stockindirect: By O.N.E. Holdings,LLC10b5-1 | -7,778 | $12.55 | $98k | 935,361 | Aug 26, 2026 |
| Aug 17, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -3,282 | $12.82 | $42k | 839,118 | Aug 19, 2026 |
| Aug 18, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -3,282 | $12.90 | $42k | 835,836 | Aug 19, 2026 |
| Aug 19, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -3,282 | $13.20 | $43k | 832,554 | Aug 19, 2026 |
| Aug 17, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stockindirect: By O.N.E. Holdings,LLC10b5-1 | -8,205 | $12.78 | $105k | 975,959 | Aug 19, 2026 |
| Aug 18, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stockindirect: By O.N.E. Holdings,LLC10b5-1 | -8,205 | $12.88 | $106k | 967,754 | Aug 19, 2026 |
| Aug 19, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stockindirect: By O.N.E. Holdings,LLC10b5-1 | -8,205 | $13.23 | $109k | 959,549 | Aug 19, 2026 |
| Aug 10, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -3,282 | $13.30 | $44k | 848,964 | Aug 12, 2026 |
| Aug 11, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -3,282 | $13.36 | $44k | 845,682 | Aug 12, 2026 |
| Aug 12, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -3,282 | $12.89 | $42k | 842,400 | Aug 12, 2026 |
| Aug 10, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stockindirect: By O.N.E. Holdings,LLC10b5-1 | -8,205 | $13.57 | $111k | 1,000,574 | Aug 12, 2026 |
| Aug 11, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stockindirect: By O.N.E. Holdings,LLC10b5-1 | -8,205 | $13.24 | $109k | 992,369 | Aug 12, 2026 |
| Aug 12, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stockindirect: By O.N.E. Holdings,LLC10b5-1 | -8,205 | $12.78 | $105k | 984,164 | Aug 12, 2026 |
| Aug 3, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -3,282 | $12.54 | $41k | 857,580 | Aug 5, 2026 |
| Aug 4, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -2,667 | $12.50 | $33k | 854,913 | Aug 5, 2026 |
| Aug 5, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -2,667 | $12.36 | $33k | 852,246 | Aug 5, 2026 |
| Aug 3, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stockindirect: By O.N.E. Holdings,LLC10b5-1 | -8,205 | $12.48 | $102k | 1,024,335 | Aug 5, 2026 |
| Aug 4, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stockindirect: By O.N.E. Holdings,LLC10b5-1 | -7,778 | $12.45 | $97k | 1,016,557 | Aug 5, 2026 |
| Aug 5, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stockindirect: By O.N.E. Holdings,LLC10b5-1 | -7,778 | $12.28 | $96k | 1,008,779 | Aug 5, 2026 |
| Jul 27, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -3,282 | $13.28 | $44k | 872,436 | Jul 29, 2026 |
| Jul 28, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -6,622 | $13.86 | $92k | 865,814 | Jul 29, 2026 |
| Jul 29, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -4,952 | $14.05 | $70k | 860,862 | Jul 29, 2026 |
| Jul 27, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stockindirect: By O.N.E. Holdings,LLC10b5-1 | -8,205 | $13.28 | $109k | 1,052,907 | Jul 29, 2026 |
50 of 202 rows shown.
Questions about Eugene Nonko
Answered from the filings on this page, as of the latest one.
Is Eugene Nonko buying or selling?
In the last 12 months Eugene Nonko reported 0 open-market buys worth $0 and 34 open-market sells worth $16M on SEC Form 4; the latest was sold $165k of MAX on Sep 21, 2026. Grants, option exercises and tax withholding are not counted.
How did Eugene Nonko's past buys perform?
Not measured yet. InsiderTell needs three past buys with six months of prices to publish a track record, and Eugene Nonko has 0.
Where does Eugene Nonko file Form 4?
Eugene Nonko has filed Form 4 at MAX (MediaAlpha, Inc.) as See Remarks. A Form 4 is required of officers, directors and holders of more than 10% of a share class within two business days of a trade.
Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.