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sellWeak cluster of 410b5-1 plan

Jeffrey Howie sold $627k of WSM

EVP CHIEF FINANCIAL OFFICER at WILLIAMS SONOMA INC. 3,153 shares at an average of $198.84, traded Sep 18, 2025, filed Sep 19, 2025.

Warning score
37
Value
$627k
3,153 shares
Holdings after
34,138
-8% from before
From 52-week low
+56%
low $125.87, close $196.85
From 52-week high
-8%
high $212.83, as of Sep 18, 2025

Score components

  • Role
    CFO
    +22
  • Trade size
    $627k at market
    +20
  • Share of holdings sold
    Sold 8.5% of holdings
    0
  • Cluster
    4 insiders selling within 14 days
    +15
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

This signal so far: 1m -6.2%, 3m -3.4%, 6m -9.4%.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

WSMOct 9, 2026 · close 241.78
Since filing Sep 19, 2025: +23.7%SPY +18.5% · excess +5.2%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0000719955-25-000020, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Sep 18, 2025SOpen-market sale
Common Stock10b5-1
-322$196.67$63k36,969Sep 19, 2025
Sep 18, 2025SOpen-market sale
Common Stock10b5-1
-134$197.64$26k36,835Sep 19, 2025
Sep 18, 2025SOpen-market sale
Common Stock10b5-1
-1,558$198.90$310k35,277Sep 19, 2025
Sep 18, 2025SOpen-market sale
Common Stock10b5-1
-1,139$199.52$227k34,138Sep 19, 2025

Related signals

Other insiders at WILLIAMS SONOMA INC and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
38Weak
WSMsell 210b5-1
WILLIAMS SONOMA INC
Laura Alber
PRESIDENT & CEO
$7.7M
35,000 shares
-4%
30Weak
WSMsell 210b5-1
WILLIAMS SONOMA INC
Jeffrey Howie
EVP CHIEF FINANCIAL OFFICER
$672k
3,045 shares
-8%
6Weak
WSMsell10b5-1
WILLIAMS SONOMA INC
Karalyn Smith
EVP CHIEF TALENT OFFICER
$129k
522 shares
-3%
8Weak
WSMsell10b5-1
WILLIAMS SONOMA INC
Karalyn Smith
EVP CHIEF TALENT OFFICER
$250k
1,000 shares
-5%
30Weak
WSMsell10b5-1
WILLIAMS SONOMA INC
Laura Alber
PRESIDENT & CEO
$7.7M
35,000 shares
-4%
8Weak
WSMsell10b5-1
WILLIAMS SONOMA INC
Karalyn Smith
EVP CHIEF TALENT OFFICER
$254k
1,112 shares
-5%
13Weak
WSMsell 210b5-1
WILLIAMS SONOMA INC
Karalyn Smith
EVP CHIEF TALENT OFFICER
$106k
522 shares
-2%
38Weak
WSMsell 210b5-1
WILLIAMS SONOMA INC
Laura Alber
PRESIDENT & CEO
$3.0M
15,000 shares
-2%
30Weak
WSMsell10b5-1
WILLIAMS SONOMA INC
Laura Alber
PRESIDENT & CEO
$3.5M
20,000 shares
-2%
45Moderate
WSMsell 310b5-1
WILLIAMS SONOMA INC
Laura Alber
PRESIDENT & CEO
$3.0M
15,000 shares
-2%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Jeffrey Howie sold $627k of WSM | InsiderTell