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buyModerate cluster of 2

Michael L Clawson bought $100k of SMPL

Chief Commercial Officer at Simply Good Foods Co. 5,000 shares at an average of $20.00, traded Nov 17, 2025, filed Nov 19, 2025.

Conviction score
54
Value
$100k
5,000 shares
Holdings after
37,620
+15% from before
From 52-week low
+6%
low $19.04, close $20.19
From 52-week high
-50%
high $40.01, as of Nov 17, 2025

Score components

  • Role
    Officer
    +15
  • Trade size
    $100k at market
    +10
  • Relative to holdings
    Holdings up 15%
    +3
  • Price context
    6% above the 52-week low; 50% below the 52-week high
    +18
  • Cluster
    2 insiders buying within 14 days
    +8
  • Repeat buying
    First buy in 90 days
    0
  • Track record
    Too few past buys to judge (0 with prices)
    0

What happened after comparable buys

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

SMPLOct 9, 2026 · close 10.18
Since filing Nov 19, 2025: -47.5%SPY +18.8% · excess -66.3%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0002096942-25-000004, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Nov 17, 2025POpen-market purchase
Common Stock
+5,000$20.00$100k37,620Nov 19, 2025

Related signals

Other insiders at Simply Good Foods Co and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
30Weak
SMPLsell
Simply Good Foods Co
Timothy Allen Matthews
VP, Controller and CAO
$114k
5,859 shares
-24%
66Notable
SMPLbuy 2
Simply Good Foods Co
Christopher J Bealer
Chief Financial Officer
$199k
9,946 shares
+43%
54Moderate
SMPLbuy
Simply Good Foods Co
Geoff E Tanner
President and CEO
$200k
6,050 shares
+7%
37Weak
SMPLsell
Simply Good Foods Co
Stuart E. Heflin Jr.
SVP & General Manager, Quest
$186k
5,000 shares
-28%
60Notable
SMPLsell 5
Simply Good Foods Co
Timothy Richard Kraft
Chf Legal & Corp. Affairs Of.
$2.9M
76,761 shares
-66%
47Moderate
SMPLsell 5
Simply Good Foods Co
Timothy Allen Matthews
VP, Controller and CAO
$199k
5,325 shares
-24%
55Moderate
SMPLsell 5
Simply Good Foods Co
Brian K. Ratzan
director
$1.9M
50,000 shares
-2%
62Notable
SMPLsell 5
Simply Good Foods Co
Timothy Richard Kraft
Chief Legal Officer, Secretary
$774k
21,209 shares
-35%
39Weak
SMPLsell 5
Simply Good Foods Co
Robert G. Montgomery
director
$91k
2,500 shares
-4%
55Moderate
SMPLsell 5
Simply Good Foods Co
Brian K. Ratzan
director
$2.4M
66,483 shares
-3%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Michael L Clawson bought $100k of SMPL | InsiderTell