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Insider · CIK 0001818591

Russell Diez-Canseco

ceopresidentofficerdirector

Files at VITL (Vital Farms, Inc.). First filing Oct 16, 2024, latest Dec 17, 2025.

Track record
Not enough history
Fewer than three past buys with six months of prices.
Median 6-month excess
-
after past buys, n = 0
Hit rate
-
past buys that beat the index over 6 months
Open-market trades
0 / 13
$0 bought, $18M sold

Where the trades landed

Last year at the company this insider has traded most, with each buy and sell on the bar it happened.

VITL: Vital Farms, Inc.

VITLOct 9, 2026 · close 9.33

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value. Click a marked bar to open the signal.Charts by TradingView Lightweight Charts™

Signals

This insider’s open-market buys and sells, scored.

ScoreCompanyValueHoldingsPrice contextFiled
32Weak
VITLsell 210b5-1
Vital Farms, Inc.
$587k
16,734 shares
-3%+18% from low-34% from high
30Weak
VITLsell 210b5-1
Vital Farms, Inc.
$429k
9,667 shares
-1%+59% from low-15% from high
35Weak
VITLsell 210b5-1
Vital Farms, Inc.
$790k
16,700 shares
-2%+67% from low-10% from high
42Moderate
VITLsell 910b5-1
Vital Farms, Inc.
$770k
16,700 shares
-2%+64% from low0% from high
23Weak
VITLsell 210b5-1
Vital Farms, Inc.
$1.5M
45,143 shares
-6%+23% from low-23% from high
23Weak
VITLsell 210b5-1
Vital Farms, Inc.
$1.5M
45,124 shares
-6%+20% from low-25% from high
23Weak
VITLsell 210b5-1
Vital Farms, Inc.
$1.4M
45,372 shares
-6%-
15Weak
VITLsell10b5-1
Vital Farms, Inc.
$1.6M
44,970 shares
-6%-
23Weak
VITLsell 210b5-1
Vital Farms, Inc.
$1.9M
44,628 shares
-6%-
28Weak
VITLsell 210b5-1
Vital Farms, Inc.
$4.8M
129,273 shares
-20%-
9Weak
VITLsell 210b5-1
Vital Farms, Inc.
$150k
5,000 shares
-1%-
23Weak
VITLsell 210b5-1
Vital Farms, Inc.
$1.2M
40,650 shares
-6%-
23Weak
VITLsell 210b5-1
Vital Farms, Inc.
$1.8M
44,653 shares
-8%-

Transactions

Every row this insider has filed, newest first.

DateCompanyTransactionSharesPriceValueHoldings afterFiled
Dec 15, 2025VITL
Vital Farms, Inc.
SOpen-market sale
Common Stock10b5-1
-16,734$35.05$587k649,684Dec 17, 2025
Nov 17, 2025VITL
Vital Farms, Inc.
AGrant or award
Common Stock
+309$26.13$8,074666,418Nov 19, 2025
Oct 8, 2025VITL
Vital Farms, Inc.
SOpen-market sale
Common Stock10b5-1
-5,263$44.11$232k670,513Oct 10, 2025
Oct 8, 2025VITL
Vital Farms, Inc.
SOpen-market sale
Common Stock10b5-1
-4,404$44.72$197k666,109Oct 10, 2025
Sep 10, 2025VITL
Vital Farms, Inc.
SOpen-market sale
Common Stock10b5-1
-15,757$47.29$745k686,719Sep 12, 2025
Sep 10, 2025VITL
Vital Farms, Inc.
SOpen-market sale
Common Stock10b5-1
-943$47.84$45k685,776Sep 12, 2025
Sep 11, 2025VITL
Vital Farms, Inc.
GGift
Common Stock10b5-1
-10,000$0.00$0675,776Sep 12, 2025
Aug 12, 2025VITL
Vital Farms, Inc.
SOpen-market sale
Common Stock10b5-1
-16,700$46.11$770k702,476Aug 14, 2025
May 22, 2025VITL
Vital Farms, Inc.
AGrant or award
Common Stock
+7,806$12.81$100k718,899May 27, 2025
May 22, 2025VITL
Vital Farms, Inc.
MOption exercise
Employee Stock Option (right to buy)derivative
-7,806$0.00$018,942May 27, 2025
May 12, 2025VITL
Vital Farms, Inc.
MOption exercise
Common Stock10b5-1
+39,448$5.33$210k743,184May 14, 2025
May 12, 2025VITL
Vital Farms, Inc.
MOption exercise
Common Stock10b5-1
+13,052$12.81$167k756,236May 14, 2025
May 12, 2025VITL
Vital Farms, Inc.
SOpen-market sale
Common Stock10b5-1
-33,872$33.98$1.2M722,364May 14, 2025
May 12, 2025VITL
Vital Farms, Inc.
SOpen-market sale
Common Stock10b5-1
-11,271$34.55$389k711,093May 14, 2025
May 12, 2025VITL
Vital Farms, Inc.
MOption exercise
Employee Stock Option (right to buy)derivative10b5-1
-39,448$0.00$00May 14, 2025
May 12, 2025VITL
Vital Farms, Inc.
MOption exercise
Employee Stock Option (right to buy)derivative10b5-1
-13,052$0.00$026,748May 14, 2025
Apr 14, 2025VITL
Vital Farms, Inc.
MOption exercise
Common Stock10b5-1
+52,500$5.33$280k748,860Apr 16, 2025
Apr 14, 2025VITL
Vital Farms, Inc.
SOpen-market sale
Common Stock10b5-1
-45,124$33.69$1.5M703,736Apr 16, 2025
Apr 14, 2025VITL
Vital Farms, Inc.
MOption exercise
Employee Stock Option (right to buy)derivative10b5-1
+52,500$0.00$039,448Apr 16, 2025
Mar 12, 2025VITL
Vital Farms, Inc.
MOption exercise
Common Stock10b5-1
+52,500$5.33$280k746,530Mar 14, 2025
Mar 12, 2025VITL
Vital Farms, Inc.
SOpen-market sale
Common Stock10b5-1
-36,653$31.48$1.2M709,877Mar 14, 2025
Mar 12, 2025VITL
Vital Farms, Inc.
SOpen-market sale
Common Stock10b5-1
-8,719$31.94$278k701,158Mar 14, 2025
Mar 13, 2025VITL
Vital Farms, Inc.
FTax withholding
Common Stock10b5-1
-4,798$29.32$141k696,360Mar 14, 2025
Mar 12, 2025VITL
Vital Farms, Inc.
MOption exercise
Employee Stock Option (right to buy)derivative10b5-1
+52,500$0.00$091,948Mar 14, 2025
Mar 10, 2025VITL
Vital Farms, Inc.
FTax withholding
Common Stock
-3,277$32.04$105k706,528Mar 12, 2025
Mar 11, 2025VITL
Vital Farms, Inc.
FTax withholding
Common Stock
-12,498$31.60$395k694,030Mar 12, 2025
Mar 3, 2025VITL
Vital Farms, Inc.
AGrant or award
Common Stock
+34,073$0.00$0709,805Mar 5, 2025
Feb 12, 2025VITL
Vital Farms, Inc.
MOption exercise
Common Stock10b5-1
+52,500$5.33$280k720,702Feb 14, 2025
Feb 12, 2025VITL
Vital Farms, Inc.
SOpen-market sale
Common Stock10b5-1
-44,970$35.27$1.6M675,732Feb 14, 2025
Feb 12, 2025VITL
Vital Farms, Inc.
MOption exercise
Employee Stock Option (right to buy)derivative10b5-1
-52,500$0.00$0144,448Feb 14, 2025
Jan 13, 2025VITL
Vital Farms, Inc.
MOption exercise
Common Stock10b5-1
+52,500$5.33$280k712,830Jan 15, 2025
Jan 13, 2025VITL
Vital Farms, Inc.
SOpen-market sale
Common Stock10b5-1
-3,100$40.55$126k709,730Jan 15, 2025
Jan 13, 2025VITL
Vital Farms, Inc.
SOpen-market sale
Common Stock10b5-1
-11,642$41.42$482k698,088Jan 15, 2025
Jan 13, 2025VITL
Vital Farms, Inc.
SOpen-market sale
Common Stock10b5-1
-24,386$42.60$1.0M673,702Jan 15, 2025
Jan 13, 2025VITL
Vital Farms, Inc.
SOpen-market sale
Common Stock10b5-1
-5,500$43.30$238k668,202Jan 15, 2025
Jan 13, 2025VITL
Vital Farms, Inc.
MOption exercise
Employee Stock Option (right to buy)derivative10b5-1
-52,500$0.00$0196,948Jan 15, 2025
Dec 12, 2024VITL
Vital Farms, Inc.
MOption exercise
Common Stock10b5-1
+52,500$5.33$280k658,525Dec 16, 2024
Dec 12, 2024VITL
Vital Farms, Inc.
SOpen-market sale
Common Stock10b5-1
-24,764$37.18$921k633,761Dec 16, 2024
Dec 12, 2024VITL
Vital Farms, Inc.
SOpen-market sale
Common Stock10b5-1
-18,856$38.20$720k614,905Dec 16, 2024
Dec 12, 2024VITL
Vital Farms, Inc.
SOpen-market sale
Common Stock10b5-1
-1,108$39.13$43k613,797Dec 16, 2024
Dec 13, 2024VITL
Vital Farms, Inc.
MOption exercise
Common Stock10b5-1
+31,816$5.33$170k645,613Dec 16, 2024
Dec 13, 2024VITL
Vital Farms, Inc.
MOption exercise
Common Stock10b5-1
+99,262$3.67$365k744,875Dec 16, 2024
Dec 13, 2024VITL
Vital Farms, Inc.
SOpen-market sale
Common Stock10b5-1
-82,314$37.21$3.1M662,561Dec 16, 2024
Dec 13, 2024VITL
Vital Farms, Inc.
SOpen-market sale
Common Stock10b5-1
-2,231$37.83$84k660,330Dec 16, 2024
Dec 12, 2024VITL
Vital Farms, Inc.
MOption exercise
Employee Stock Option (right to buy)derivative10b5-1
-52,500$0.00$0281,264Dec 16, 2024
Dec 13, 2024VITL
Vital Farms, Inc.
MOption exercise
Employee Stock Option (right to buy)derivative10b5-1
-31,816$0.00$0249,448Dec 16, 2024
Dec 13, 2024VITL
Vital Farms, Inc.
MOption exercise
Employee Stock Option (right to buy)derivative10b5-1
-99,262$0.00$00Dec 16, 2024
Nov 19, 2024VITL
Vital Farms, Inc.
MOption exercise
Common Stock10b5-1
+5,000$5.33$27k611,025Nov 21, 2024
Nov 19, 2024VITL
Vital Farms, Inc.
SOpen-market sale
Common Stock10b5-1
-5,000$30.00$150k606,025Nov 21, 2024
Nov 19, 2024VITL
Vital Farms, Inc.
MOption exercise
Employee Stock Option (right to buy)derivative10b5-1
-5,000$0.00$0333,764Nov 21, 2024
Nov 15, 2024VITL
Vital Farms, Inc.
AGrant or award
Common Stock
+326$23.91$7,795606,025Nov 19, 2024
Nov 12, 2024VITL
Vital Farms, Inc.
MOption exercise
Common Stock10b5-1
+47,500$5.33$253k646,349Nov 14, 2024
Nov 12, 2024VITL
Vital Farms, Inc.
SOpen-market sale
Common Stock10b5-1
-39,913$28.79$1.1M606,436Nov 14, 2024
Nov 12, 2024VITL
Vital Farms, Inc.
SOpen-market sale
Common Stock10b5-1
-737$29.53$22k605,699Nov 14, 2024
Nov 12, 2024VITL
Vital Farms, Inc.
MOption exercise
Employee Stock Option (right to buy)derivative10b5-1
-47,500$0.00$0338,764Nov 14, 2024
Nov 5, 2024VITL
Vital Farms, Inc.
XIn-the-money exercise
Common Stock
+61,500$3.25$200k598,849Nov 7, 2024
Nov 5, 2024VITL
Vital Farms, Inc.
XIn-the-money exercise
Call Option (right to buy)derivative
-61,500$0.00$00Nov 7, 2024
Oct 14, 2024VITL
Vital Farms, Inc.
MOption exercise
Common Stock10b5-1
+52,500$5.33$280k582,002Oct 16, 2024
Oct 14, 2024VITL
Vital Farms, Inc.
SOpen-market sale
Common Stock10b5-1
-44,653$40.07$1.8M537,349Oct 16, 2024
Oct 14, 2024VITL
Vital Farms, Inc.
MOption exercise
Employee Stock Option (right to buy)derivative10b5-1
-52,500$0.00$0386,264Oct 16, 2024

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Russell Diez-Canseco: insider trades and track record | InsiderTell