sellModerate cluster of 810b5-1 plan
Millham Brian sold $5.6M of CRM
President and COO at Salesforce, Inc.. 16,487 shares at an average of $340.68, traded Dec 23, 2024, filed Dec 23, 2024.
Warning score
45Value
$5.6M
16,487 shares
Holdings after
1,662
-494% from before
From 52-week low
-
no price yet
From 52-week high
-
no price yet
Score components
What happened after comparable sells
Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.
Rows in this filing
Every transaction in Form 4 0001127602-24-029990, as filed. Open on EDGAR
| Date | Transaction | Shares | Price | Value | Holdings after | Filed |
|---|---|---|---|---|---|---|
| Dec 22, 2024 | MOption exercise Common Stock10b5-1 | +1,634 | $0.00 | $0 | 1,634 | Dec 23, 2024 |
| Dec 22, 2024 | MOption exercise Common Stock10b5-1 | +1,706 | $0.00 | $0 | 3,340 | Dec 23, 2024 |
| Dec 23, 2024 | SOpen-market sale Common Stock10b5-1 | -821 | $339.78 | $279k | 2,519 | Dec 23, 2024 |
| Dec 23, 2024 | SOpen-market sale Common Stock10b5-1 | -857 | $339.78 | $291k | 1,662 | Dec 23, 2024 |
| Dec 23, 2024 | MOption exercise Common Stock10b5-1 | +2,038 | $186.51 | $380k | 3,700 | Dec 23, 2024 |
| Dec 23, 2024 | MOption exercise Common Stock10b5-1 | +2,018 | $215.17 | $434k | 5,718 | Dec 23, 2024 |
| Dec 23, 2024 | MOption exercise Common Stock10b5-1 | +2,107 | $218.21 | $460k | 7,825 | Dec 23, 2024 |
| Dec 23, 2024 | MOption exercise Common Stock10b5-1 | +8,646 | $240.95 | $2.1M | 16,471 | Dec 23, 2024 |
| Dec 23, 2024 | SOpen-market sale Common Stock10b5-1 | -3,751 | $339.36 | $1.3M | 12,720 | Dec 23, 2024 |
| Dec 23, 2024 | SOpen-market sale Common Stock10b5-1 | -4,536 | $340.02 | $1.5M | 8,184 | Dec 23, 2024 |
| Dec 23, 2024 | SOpen-market sale Common Stock10b5-1 | -600 | $341.04 | $205k | 7,584 | Dec 23, 2024 |
| Dec 23, 2024 | SOpen-market sale Common Stock10b5-1 | -5,922 | $342.25 | $2.0M | 1,662 | Dec 23, 2024 |
| Dec 22, 2024 | MOption exercise Restricted Stock Unitsderivative10b5-1 | -1,634 | $0.00 | $0 | 1,635 | Dec 23, 2024 |
| Dec 22, 2024 | MOption exercise Restricted Stock Unitsderivative10b5-1 | -1,706 | $0.00 | $0 | 8,533 | Dec 23, 2024 |
| Dec 23, 2024 | MOption exercise Non-qualified Stock Option (Right to Buy)derivative10b5-1 | -2,038 | $0.00 | $0 | 55,019 | Dec 23, 2024 |
| Dec 23, 2024 | MOption exercise Non-qualified Stock Option (Right to Buy)derivative10b5-1 | -2,018 | $0.00 | $0 | 6,054 | Dec 23, 2024 |
| Dec 23, 2024 | MOption exercise Non-qualified Stock Option (Right to Buy)derivative10b5-1 | -2,107 | $0.00 | $0 | 31,600 | Dec 23, 2024 |
| Dec 23, 2024 | MOption exercise Non-qualified Stock Option (Right to Buy)derivative10b5-1 | -8,646 | $0.00 | $0 | 17,292 | Dec 23, 2024 |
Related signals
Other insiders at Salesforce, Inc. and this insider’s other filings.
| Score | Side | Company | Insider | Value | Shares | Filed |
|---|---|---|---|---|---|---|
| 30Weak | sell 810b5-1 | CRM Salesforce, Inc. | SCHMAIER R DAVID Pres. & Chief Product Officer | $614k | 1,785 | |
| 54Moderate | sell 810b5-1 | CRM Salesforce, Inc. | Millham Brian President and COO | $570k | 1,662 | |
| 32Weak | sell 810b5-1 | CRM Salesforce, Inc. | Weaver Amy E President and CFO | $2.1M | 6,221 | |
| 29Weak | sell 8 | CRM Salesforce, Inc. | Harris Parker Co-Founder and CTO, Slack | $320k | 942 | |
| 15Weak | sell 8 | CRM Salesforce, Inc. | Reddy Sundeep G. EVP & Chief Accounting Officer | $22k | 65 | |
| 27Weak | sell 8 | CRM Salesforce, Inc. | SCHMAIER R DAVID Pres. & Chief Product Officer | $214k | 631 | |
| 40Moderate | sell 810b5-1 | CRM Salesforce, Inc. | Tallapragada Srinivas Pres/Chief Engineering Officer | $59M | 174,072 | |
| 36Weak | sell 8 | CRM Salesforce, Inc. | Weaver Amy E President and CFO | $320k | 942 | |
| 50Moderate | sell 8 | CRM Salesforce, Inc. | Benioff Marc Chair and CEO | $110M | 317,105 | |
| 65Notable | sell 8 | CRM Salesforce, Inc. | Morfit G Mason director, other | $350M | 1,015,800 |
Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.