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buyModerate

David Blair Kirk bought $999k of CRM

director at Salesforce, Inc.. 4,176 shares at an average of $239.33, traded Sep 18, 2026, filed Sep 21, 2026.

Conviction score
46
Value
$999k
4,176 shares
Holdings after
18,748
+29% from before
From 52-week low
+59%
low $149.86, close $237.92
From 52-week high
-10%
high $264.42, as of Sep 18, 2026

Score components

  • Role
    Director
    +15
  • Trade size
    $999k at market
    +25
  • Relative to holdings
    Holdings up 29%
    +6
  • Price context
    Near the top of the 52-week range
    0
  • Cluster
    No other insider buying within 14 days
    0
  • Repeat buying
    First buy in 90 days
    0
  • Track record
    Too few past buys to judge (0 with prices)
    0

What happened after comparable buys

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

CRMOct 9, 2026 · close 229.13
Since filing Sep 21, 2026: -3.1%SPY +0.7% · excess -3.7%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001108524-26-000212, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Sep 18, 2026POpen-market purchase
Common Stock
+4,176$239.33$999k18,74822 d ago

Related signals

Other insiders at Salesforce, Inc. and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
50Moderate
CRMsell
Salesforce, Inc.
Craig Conway
director
$1.2M
4,500 shares
-45%
65Notable
CRMbuy 2
Salesforce, Inc.
Laura Alber
director
$500k
2,571 shares
+37%
65Notable
CRMbuy 2
Salesforce, Inc.
David Blair Kirk
director
$500k
2,570 shares
+23%
49Moderate
CRMsell
Salesforce, Inc.
Neelie Kroes
director
$929k
3,893 shares
-35%
51Moderate
CRMbuy 2
Salesforce, Inc.
David Blair Kirk
director
$501k
1,936 shares
+22%
52Moderate
CRMbuy 2
Salesforce, Inc.
G Mason Morfit
director, other
$25M
96,000 shares
+3%
15Weak
CRMsell10b5-1
Salesforce, Inc.
Parker Harris
Co-Founder and CTO, Slack
$32M
134,662 shares
-49%
0Weak
CRMsell10b5-1
Salesforce, Inc.
Marc Benioff
Chair and CEO
$32k
122 shares
-0%
9Weak
CRMsell10b5-1
Salesforce, Inc.
Marc Benioff
Chair and CEO
$581k
2,250 shares
-0%
9Weak
CRMsell10b5-1
Salesforce, Inc.
Marc Benioff
Chair and CEO
$578k
2,250 shares
-0%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

David Blair Kirk bought $999k of CRM | InsiderTell