Skip to content
sellModerate cluster of 2

Keith Cramer sold $298k of MAX

Chief Revenue Officer at MediaAlpha, Inc.. 29,669 shares at an average of $10.04, traded Aug 8, 2025, filed Aug 12, 2025.

Warning score
42
Value
$298k
29,669 shares
Holdings after
167,200
-15% from before
From 52-week low
+46%
low $7.49, close $10.95
From 52-week high
-47%
high $20.73, as of Aug 8, 2025

Score components

  • Role
    Officer
    +15
  • Trade size
    $298k at market
    +14
  • Share of holdings sold
    Sold 15% of holdings
    +5
  • Cluster
    2 insiders selling within 14 days
    +8

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

This signal so far: 1m +31.0%, 3m +35.2%, 6m -14.1%.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

MAXOct 9, 2026 · close 10.09
Since filing Aug 12, 2025: +2.6%SPY +22.7% · excess -20.1%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001818383-25-000101, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Aug 8, 2025SOpen-market sale
Class A Common Stock
-4,916$11.31$56k191,953Aug 12, 2025
Aug 11, 2025SOpen-market sale
Class A Common Stock
-4,753$10.03$48k187,200Aug 12, 2025
Aug 12, 2025SOpen-market sale
Class A Common Stock
-20,000$9.73$195k167,200Aug 12, 2025

Related signals

Other insiders at MediaAlpha, Inc. and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
16Weak
MAXsell 210b5-1
MediaAlpha, Inc.
Steven Yi
See Remarks
$263k
26,033 shares
-1%
15Weak
MAXsell 410b5-1
MediaAlpha, Inc.
Kuanling Amy Yeh
Chief Technology Officer
$28k
3,000 shares
-1%
21Weak
MAXsell 310b5-1
MediaAlpha, Inc.
Eugene Nonko
See Remarks
$165k
15,468 shares
-2%
21Weak
MAXsell 410b5-1
MediaAlpha, Inc.
Keith Cramer
Chief Revenue Officer
$149k
13,000 shares
-5%
25Weak
MAXsell 410b5-1
MediaAlpha, Inc.
Eugene Nonko
See Remarks
$334k
28,871 shares
-4%
24Weak
MAXsell 410b5-1
MediaAlpha, Inc.
Eugene Nonko
See Remarks
$320k
27,639 shares
-3%
16Weak
MAXsell 410b5-1
MediaAlpha, Inc.
Kuanling Amy Yeh
Chief Technology Officer
$36k
3,000 shares
-1%
26Weak
MAXsell 410b5-1
MediaAlpha, Inc.
Eugene Nonko
See Remarks
$389k
31,335 shares
-4%
29Weak
MAXsell 410b5-1
MediaAlpha, Inc.
Steven Yi
See Remarks
$594k
48,000 shares
-2%
27Weak
MAXsell 410b5-1
MediaAlpha, Inc.
Eugene Nonko
See Remarks
$428k
33,419 shares
-4%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Keith Cramer sold $298k of MAX | InsiderTell