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sellWeak cluster of 210b5-1 plan

Steven Conine sold $7.1M of W

Co-Founder at Wayfair Inc.. 69,000 shares at an average of $103.36, traded Aug 12, 2026, filed Aug 14, 2026.

Warning score
33
Value
$7.1M
69,000 shares
Holdings after
360,073
-16% from before
From 52-week low
+79%
low $57.40, close $102.94
From 52-week high
-14%
high $119.05, as of Aug 12, 2026

Score components

  • Role
    Director
    +15
  • Trade size
    $7.1M at market
    +25
  • Share of holdings sold
    Sold 16% of holdings
    +5
  • Cluster
    2 insiders selling within 14 days
    +8
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

WOct 9, 2026 · close 105.74
Since filing Aug 14, 2026: +4.0%SPY +0.5% · excess +3.6%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001616707-26-000156, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Aug 12, 2026SOpen-market sale
Class A Common Stock10b5-1
-8,724$101.98$890k420,349Aug 14, 2026
Aug 12, 2026SOpen-market sale
Class A Common Stock10b5-1
-25,249$102.89$2.6M395,100Aug 14, 2026
Aug 12, 2026SOpen-market sale
Class A Common Stock10b5-1
-23,604$103.72$2.4M371,496Aug 14, 2026
Aug 12, 2026SOpen-market sale
Class A Common Stock10b5-1
-11,248$104.69$1.2M360,248Aug 14, 2026
Aug 12, 2026SOpen-market sale
Class A Common Stock10b5-1
-175$105.42$18k360,073Aug 14, 2026

Related signals

Other insiders at Wayfair Inc. and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
8Weak
Wsell 210b5-1
Wayfair Inc.
Jon Blotner
Pres., Commercial & Operations
$631k
6,056 shares
-5%
9Weak
Wsell 210b5-1
Wayfair Inc.
Fiona Tan
Chief Technology Officer
$715k
7,000 shares
-3%
40Moderate
Wsell 310b5-1
Wayfair Inc.
Steven Conine
Co-Founder
$7.1M
69,000 shares
-19%
50Moderate
Wsell 310b5-1
Wayfair Inc.
Niraj Shah
Chief Executive Officer
$7.1M
69,000 shares
-19%
31Weak
Wsell 310b5-1
Wayfair Inc.
Jon Blotner
Pres., Commercial & Operations
$698k
6,968 shares
-6%
43Moderate
Wsell 210b5-1
Wayfair Inc.
Niraj Shah
Chief Executive Officer
$7.1M
69,000 shares
-16%
0Weak
Wsell10b5-1
Wayfair Inc.
Jon Blotner
Pres., Commercial & Operations
$571k
5,925 shares
-5%
33Weak
Wsell 210b5-1
Wayfair Inc.
Steven Conine
Co-Founder
$9.3M
120,000 shares
-22%
43Moderate
Wsell 210b5-1
Wayfair Inc.
Niraj Shah
Chief Executive Officer
$9.3M
120,000 shares
-22%
10Weak
Wsell 310b5-1
Wayfair Inc.
Jon Blotner
Pres., Commercial & Operations
$346k
4,790 shares
-4%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.