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sellModerate cluster of 510b5-1 plan

Maurice J Duca sold $1.6M of APPF

owner at APPFOLIO INC. 6,513 shares at an average of $243.53, traded Nov 21, 2024, filed Nov 25, 2024.

Warning score
52
Value
$1.6M
6,513 shares
Holdings after
2,875
-69% from before
From 52-week low
-
no price yet
From 52-week high
-
no price yet

Score components

  • Role
    10% owner
    +12
  • Trade size
    $1.6M at market
    +25
  • Share of holdings sold
    Sold 69% of holdings
    +20
  • Cluster
    5 insiders selling within 14 days
    +15
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

This signal so far: 1m +0.6%, 3m -14.4%, 6m -16.4%.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

APPFOct 9, 2026 · close 202.20
Since filing Nov 25, 2024: -19.5%SPY +33.2% · excess -52.7%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001415889-24-027668, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Nov 21, 2024SOpen-market sale
Class A Common Stock10b5-1
-100$234.09$23k9,288Nov 25, 2024
Nov 21, 2024SOpen-market sale
Class A Common Stock10b5-1
-535$235.58$126k8,753Nov 25, 2024
Nov 21, 2024SOpen-market sale
Class A Common Stock10b5-1
-600$236.69$142k8,153Nov 25, 2024
Nov 22, 2024SOpen-market sale
Class A Common Stock10b5-1
-100$237.75$24k8,053Nov 25, 2024
Nov 22, 2024SOpen-market sale
Class A Common Stock10b5-1
-1,301$239.48$312k6,752Nov 25, 2024
Nov 22, 2024SOpen-market sale
Class A Common Stock10b5-1
-600$240.04$144k6,152Nov 25, 2024
Nov 22, 2024SOpen-market sale
Class A Common Stock10b5-1
-600$241.40$145k5,552Nov 25, 2024
Nov 22, 2024SOpen-market sale
Class A Common Stock10b5-1
-100$242.56$24k5,452Nov 25, 2024
Nov 25, 2024SOpen-market sale
Class A Common Stock10b5-1
-100$244.44$24k5,352Nov 25, 2024
Nov 25, 2024SOpen-market sale
Class A Common Stock10b5-1
-200$247.63$50k5,152Nov 25, 2024
Nov 25, 2024SOpen-market sale
Class A Common Stock10b5-1
-300$249.81$75k4,852Nov 25, 2024
Nov 25, 2024SOpen-market sale
Class A Common Stock10b5-1
-1,000$251.13$251k3,852Nov 25, 2024
Nov 25, 2024SOpen-market sale
Class A Common Stock10b5-1
-875$251.85$220k2,977Nov 25, 2024
Nov 25, 2024SOpen-market sale
Class A Common Stock10b5-1
-102$252.60$26k2,875Nov 25, 2024

Related signals

Other insiders at APPFOLIO INC and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
52Moderate
APPFsell 510b5-1
APPFOLIO INC
Maurice J Duca
owner
$2.2M
9,856 shares
-100%
42Moderate
APPFsell 510b5-1
APPFOLIO INC
Maurice J Duca
owner
$1.6M
8,056 shares
-25%
52Moderate
APPFsell 510b5-1
APPFOLIO INC
Maurice J Duca
owner
$1.5M
7,001 shares
-62%
25Weak
APPFsell 510b5-1
APPFOLIO INC
Timothy Mathias Eaton
Chief Financial Officer
$76k
373 shares
-2%
42Moderate
APPFsell 510b5-1
APPFOLIO INC
Maurice J Duca
owner
$3.2M
15,800 shares
-41%
32Weak
APPFsell 510b5-1
APPFOLIO INC
Maurice J Duca
owner
$1.1M
5,600 shares
-10%
36Weak
APPFsell 510b5-1
APPFOLIO INC
William Shane Trigg
Chief Executive Officer
$422k
2,057 shares
-3%
42Moderate
APPFsell 510b5-1
APPFOLIO INC
Maurice J Duca
owner
$2.9M
14,707 shares
-32%
42Moderate
APPFsell 510b5-1
APPFOLIO INC
Maurice J Duca
owner
$1.3M
6,693 shares
-39%
42Moderate
APPFsell 510b5-1
APPFOLIO INC
Maurice J Duca
owner
$3.2M
15,958 shares
-30%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Maurice J Duca sold $1.6M of APPF | InsiderTell